LUBBOCK, Texas — Texas Tech Football is planning a $200 million project consisting of a new four-story building in the South Zone that will include locker rooms, coaches’ offices and a field-level club area that the Red Raiders will cross before Games.
This building will surround the south end of Jones AT&T Stadium and connect by skybridge to the school’s Athletic Performance Center and the already planned two-story Womble Football Center that will replace a current training facility.
“It’s going to be as great a layout as you’ll see in college football, with the location of the practice field, the proximity to the indoor practice facility, and then the connection to the stadium,” the Texas athletic director said. Tech, Kirby Hocutt.
While revitalizing the south end area, the project will also preserve the school’s famous Double T bulletin board. A new Double T scoreboard, which may be slightly larger than the original installed in 1978, will be atop the four-story building, flanked on either side by steeples and video panels.
The combined South End Zone project and Womble Football Center will contain space for scouting and player lounges, a new players’ locker room and a TV studio for game day and social media content.
“We couldn’t be more excited about the future of our football program and what this facility will do in terms of player development and recruitment,” coach Joey McGuire said.
The school said the project will be largely funded by private fundraising and annual revenue streams from the athletic department, such as the sale of new high-end seats. If Texas Tech regents approve the project at their meeting next month, groundbreaking would be scheduled after the 2022 season, with completion expected before the 2024 season.